Heather Parady isn’t just an innovator; She’s a thought leader who has completely mastered the art of impactful storytelling. In today’s episode, Mike and Heather discuss insights on cutting-edge creative content trends and how to win the long game in the digital realm while staying true to oneself. Discover the balance between creativity, consistency, and personal evolution in today's fast-paced digital world by tuning in now!
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00:00 Is authenticity an excuse?
04:34 Discovering true self in life, evolving perspectives, priorities, and desires.
07:15 When do personas become destructive?
11:09 The authenticity trap.
16:04 Why love requires letting go of ego personas.
18:12 Embracing structured creativity.
21:55 Creative work must go against the grain.
25:35 The importance of quality over quantity in storytelling and branding.
29:35 The ultimate goal of content.
31:21 Using digital content to build credibility.
35:11 The social media hill Mike was once willing to die on.
39:28 Do THIS to craft killer content.
43:25 The long-term content game of the greats.
46:09 The path to inner love and acceptance.
47:52 Closing thoughts and gratitude.
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The Rules to Winning Online With Content